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MAIL THAT DELIVERS RESULTS
Maximize Your Reach with Precision & Personalization
Direct mail remains one of the most effective marketing tools, offering a tangible, personalized connection with your audience. At City Press, we provide comprehensive direct mail solutions designed to boost engagement, increase conversions, and streamline your marketing efforts.
DIRECT MAILING SERVICES
Your Trusted
Partner in Mailing
From campaign strategy to delivery, we handle every step of the direct mail process so you can focus on results.
DIRECT MAILING CAMPAIGNS
Engage your audience with targeted, high-quality mailers that stand out. We specialize in variable data printing, allowing for personalized messaging that increases response rates and drives conversions.
MAILING LIST MANAGEMENT
Ensure your mail reaches the right audience at the right time. Find new prospects that fit your ideal demographic with List Acquisition. Data Cleaning and Segmentation will remove outdated addresses and information.
FULL-SERVICE SOLUTIONS
We handle everything, from design and printing to addressing, sorting, and postage optimization, ensuring your campaign runs smoothly and cost-effectively.
TECHNOLOGY
Advanced Technology for Direct Mailing
State-of-the-art technology allows City Press to ensure that high-quality mailings are delivered to your customers when you need them to be delivered.
VARIABLE DATA PRINTING (VDP)
Personalized Mailing
Allowing for personalized printing at scale, customizing each mail piece with unique names and increasing response rates by an average of 40%.
VERIFICATION & PROCESSING
Up to Date Mailing Data
Our system integrates with USPS’s National Change of Address (NCOA) database, automatically updating outdated addresses to reduce undeliverable mail.
Why Choose City Press
for Direct Mailing?
USPS Expertise
- We navigate the postal system to ensure your mail is delivered efficiently.
End-to-End Solutions
- From design to mailing, we streamline the entire process.
Personalized Messaging
- Increase engagement with customized mailers using variable data.
Data-Driven Targeting
- Rech the right audience with precision segmentation and analytics.
Proven Results
- Trusted by businesses, nonprofits, and political campaigns for high-impact mailings.
POSTAL DETAILS
Additional Postal Information
Below you will find additional information that will be important for your direct mailing needs.
This web site can be overwhelming. Follow below or call our team. We are always happy to help.
PRESORT FIRST CLASS
A minimum of 500 pieces is required to qualify for discounted postage rates on letters, postcards, and flats. Each piece must not exceed 13oz. Items over this weight must be sent via Priority Mail or mailed at the Presort Standard Postage Rate.
SINGLE PIECE RATE
Based upon weight cannot be over 3.5oz if overweight you must mail out as Priority Mail.
PRESORT STANDARD OR NON-PROFIT
Must have a minimum of 200 pieces to receive a discounted postage rate for letters or flats. Weight cannot be over 3.5oz per piece. If overweight, there is an additional fee per ounce up to 13oz. Over 13oz, you must mail out as a Priority Mail.
LETTER OR POSTCARD
FLAT
MINIMUM SIZE: 3.5 X 5.5
MAXIMUM SIZE: 6.125 X 11
MINIMUM THICKNESS: 9PT
MAXIMUM THICKNESS: .25 FLEXIBILITY
MINIMUM SIZE: 6.14062 X 11.1562
MAXIMUM SIZE: 11.5 X 15
Mailing list should be provided as an excel format. Columns must be clearly marked as name, address, city, state, zip. Your list will be submitted to our software BCC for CASS certification.
CASS CERTIFICATION
This verifies if addresses are correct, not the recipient's names. For example, 511 West Dixie Bloomington IN 47401. CASS will verify if this is a legitimate address. CASS has kicked this address back as a bad address. The address should have been 511 West Dixie Street Bloomington, IN 47401. This is how sensitive this software is. It will not tell us what the address is missing just that it is not correct. Keep this in mind when submitting your customer excel list file.
NCOA
City Press/EZ Mailing will submit the address with recipient’s name to NCOA (National Change of Address) at USPS. If the recipient has put in for a change of address the NCOA will change the address on the original list provided.
If a recipient filled out a change of address at USPS the NCOA will keep this information for 6 to 9 months.
Please keep in mind if a recipient did not put in a change of address with USPS we have no way of knowing if they have moved. As well as if a recipient is deceased.
Once the CASS and NCOA are completed we will remove any bad addresses and change any updated addresses to your list. We send back to our client, if requested, the bad and changed addresses so they can update their database.
Doing these steps for our clients result in fewer mail pieces being returned back to them.
MAIL. ANYWHERE
City Press/EZ Mailing is registered with USPS as a mail anywhere shop. What does that mean for our valued customers? It means you or your client may have a postal permit from a different city or state. A non-mail anywhere shop would have to deliver this mail to the USPS location where the permit was registered. A mail anywhere shop can have a customer permit from any city or state and submit the mail at a local USPS BMEU (Business Mail Entry Unit).
ADDRESSING
Having 2-G-4 & 1 Phoenix for addressing our clients’ mail has stepped up our production time. Running at 27,000+ pieces per hour. Tabbing on our Kirk-Rudy can put 4 tabs in 1 pass as we address your mailing.
LETTER MAILING
Our envelope inserting is done on our 6 station Bell and Howell with camera system for matching pieces.